Glow stories from Pakistan
Real routines, real shade matches
★★★★★
Silk Veil in Tan is the first foundation that matched my warm undertone without turning grey — survived a full Lahore wedding in humidity.
Fatima NoorLahore
★★★★★
Vitamin C serum faded my post-acne marks in six weeks — paired with SPF 50, my skin finally looks even under office lighting.
Ayesha MalikKarachi
★★★★★
The shade guide page helped me pick Ivory concealer and Rose lipstick online — COD via TCS, no import hassle.
Hira AslamIslamabad
Glow matched to you
Foundations, serums, and tools calibrated for South Asian skin tones — clean ingredients, honest PKR pricing from MM Alam Road.
Build your routine
Makeup, skincare, and tools — three doors in
Why Aura Beauty
Shade matching
Ivory through Deep foundations and correctors tuned for warm South Asian undertones — online shade guide and MM Alam Road consultations.
Clean ingredients
Paraben-free formulas with full INCI lists — niacinamide, vitamin C, and retinol at honest concentrations.
Nationwide COD
TCS and Leopards from Lahore — inspect your parcel, pay the courier. JazzCash and Easypaisa for prepaid orders.
Find your foundation shade
Stand in natural light, match your jawline to our Ivory, Beige, Tan, and Deep swatches — warm undertones, no ash cast. Send a bare-faced selfie to support@aurabeauty.com for a personal recommendation.
Visit Aura Studio on MM Alam Road for in-person shade matching — appointment mornings Tuesday through Saturday.
Beauty quick answers
How do I choose my foundation shade?
Match to your jawline in natural daylight — our Ivory, Beige, Tan, and Deep range covers warm South Asian undertones. When between shades, choose the lighter and blend down the neck. See our shade guide or email a selfie for help.
Are opened cosmetics returnable?
For hygiene, opened makeup and skincare is final sale — swatched lipsticks, pumped serums, and used sponges cannot return. Unopened items in sealed packaging may return within 7 days. See our refund policy.
Can I pay cash on delivery?
Yes — COD nationwide via TCS and Leopards. Inspect your parcel before paying. Free standard shipping on orders over Rs 3,000.
Do you ship to Karachi and Islamabad?
Lahore: 1 day. Karachi & Islamabad: 2–3 business days. Express option trims one day where routes allow.
How do I use the AURA10 discount code?
Enter AURA10 at checkout for 10% off eligible full-price items — one code per order, not combinable with other promotions.
Our story
Aura Beauty began on MM Alam Road when founder Sana could not find foundations that matched Pakistani skin without grey undertones. She built a studio around shade literacy — warm-undertone swatches, ingredient transparency, and routines that work in Lahore humidity and Islamabad dry winters.
Your routine awaits
Makeup, skincare, and tools — shade-matched for South Asian skin, dispatched from Lahore.